MailerLite
⭐ Cheapest choice · AdPlan: Free
- Email + Automation
- Landing Pages
- Pop-ups
- Surveys
💶 Free & independent
Email Marketing Cost Calculator: What Will Your Tool Cost in 2026?
Pick your list size and instantly see which email marketing tool is cheapest for you — GetResponse, MailerLite, KlickTipp, Systeme.io and Brevo in a monthly price comparison.
Systeme.io
· AdPlan: Free Forever
- Funnels
- Courses
- Affiliates
- Blog
Brevo
Plan: Starter
- Email + SMS
- CRM
- Chat
- Transactional
€9/month
Listed for transparency onlyGetResponse
· AdPlan: Email Marketing
- Email + Automation
- Landing Pages
- Webinars
- Funnels
€19/month
Visit provider →KlickTipp
· AdPlan: Basic
- Smart Tags
- Affiliate System
- SMS Marketing
- Deep Automation
€27/month
Visit provider →Full pricing overview (all list sizes)
All monthly prices (in EUR, billed annually) at a glance — so you can see at which list size switching pays off.
| Tool | 500 | 1,000 | 2,500 | 5,000 | 10,000 | 25,000 |
|---|---|---|---|---|---|---|
| GetResponse | €15 | €19 | €29 | €59 | €95 | €179 |
| MailerLite | Free | Free | €18 | €32 | €54 | €109 |
| KlickTipp | €27 | €27 | €79 | €79 | €79 | €199 |
| Systeme.io | Free | Free | €27 | €47 | €97 | €97 |
| Brevo | Free | €9 | €18 | €25 | €45 | €89 |
Frequently asked questions about email marketing costs
Which email marketing tool is cheapest?
For small lists (up to 1,000 contacts) MailerLite and Systeme.io are unbeatable with free plans. From 2,500 contacts MailerLite is often cheapest, while KlickTipp wins on deep automation and the German market. Use the calculator above for your exact list size.
Are the free plans really free?
Yes. MailerLite (up to 1,000 contacts), Systeme.io (unlimited contacts on the free plan with a funnel limit) and Brevo (300 emails/day) offer permanently free plans with no credit card required. They are ideal to get started.
Why do prices differ so much?
Tools like KlickTipp and GetResponse bundle more automation, landing pages and funnels; cheaper tools like MailerLite or Brevo focus on core email features. The best price depends on which features you actually need.
Prices as of June 2026, annual billing. Subject to change — please verify with the provider. Affiliate links: we may earn a commission at no extra cost to you.